Cheongdam Specialty Shops

Seoul is a unique shopping destination...WHY? It's the perfect blend of old and new, upscale and affordable, fast-fashion and customized designer Seoul, you can find anything as the city caters to every taste, style and wallet!

A large number of unique specialty shops can be found all around Seoul - in areas such as Hongdae, Apgujeong, Sinsadong, Myeongdong and Insadong. These shops sell customized items that cannot be found elsewhere, some of them also have an online shopping mall website and most of these specialty shops are run by young and up-coming individuals - fashion designers.In Korea, it is fairly easy to start your own business, so opening a shop has proven an attractive choice for many young people wanting to sell their own creations! Because of the nearby, giant wholesale market in Dongdaemun, it is easy for designers to get materials and they can stay updated on the latest trends. Specialty shops bring diversity and creativity to the city and makes Seoul a unique shopping destination!

Zimmermann & Kim

Zimmermann & Kim Cheongdam, Seoul Metropolitan City

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Dandies setting foot on Korean soil should head to Zimmermann & Kim's for handcrafted, hard-to-find shoes or simply a premium shoe shine. Yes. Shoe shine service is done here as well.


wwa Cheongdam, Seoul Metropolitan City

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wwa is no ordinary fashion designer brand. It is exclusive, only two shops in the world, it's fun, gorgeous, multifunctional. It is affordable luxury fashion design at around 200$-400$.

Jardin de Chouette

Jardin de Chouette Cheongdam, Seoul Metropolitan City

Jardin de Chouette is the "Garden of Cool" in Cheongdam. Kim Jae Hyun - owner and the city's foremost creator of women's clothing, draws wistful sighs of admiration from other Seoulite designers.

10 Corso Como

10 Corso Como Cheongdam, Seoul Metropolitan City

This is not just a place for consumption. It is a cultural space that encompasses fashion, arts, music, design, and lifestyle, which also functions as a gallery, bookshop and café.


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  • 360 Panoramic View
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